Search Engine Marketing (SEM/SEO) Specialists Join to apply for the Search Engine Marketing (SEM/SEO) Specialists role at Boost Media Group Search Engine Marketing (SEM/SEO) Specialists 5 days ago Be among the first 25 applicants Join to apply for the Search Engine Marketing (SEM/SEO) Specialists role at Boost Media Group Get AI-powered advice on this job and more exclusive features. Job Description The Search Engine Marketing (SEM) Specialist will manage all paid search campaigns on Google, Yahoo and Bing, as well as the other search and display marketing engines. A successful SEM Specialist will effectively manage the paid search budget and work with the SEO and Marketing Team in order to maximize ROI, drive traffic, and customers. Job Information Industry Communications Work Experience 3-4years Salary $4-7 per hour City San Francisco State/Province California Zip/Postal Code 94142 Job Description The Search Engine Marketing (SEM) Specialist will manage all paid search campaigns on Google, Yahoo and Bing, as well as the other search and display marketing engines. A successful SEM Specialist will effectively manage the paid search budget and work with the SEO and Marketing Team in order to maximize ROI, drive traffic, and customers. Responsibilities Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC initiatives and campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Optimize copy and landing pages for paid search engine marketing campaigns Perform ongoing paid keyword discovery, expansion and optimization Research and analyze competitor advertising links Requirements Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing Well-versed in performance marketing, conversion, and online customer acquisition Up-to-date with the latest trends and best practices in search engine marketing Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends) Strong analytical skills and experience generating SEM reports Working knowledge of HTML, CSS, and JavaScript development and constraints Required Software Used: Google Ads, Wordstream, Google Analytics, Bing Ads Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Advertising Services Referrals increase your chances of interviewing at Boost Media Group by 2x Get notified about new Search Engine Marketing Specialist jobs in Sacramento, CA . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr Boost Media Group
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