Job Description

About Accenture Song

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration.

About the Role

You are: A MarTech leader and solution architect who blends technical depth with functional consulting skills. You bring handson expertise in marketing automation, Customer Data Platforms (CDP) and architecture, data and integrations architecture, while also advising on emerging areas such as GenAIandagentic driven marketing journeys, personalization, and campaign optimization.

Responsibilities

• Provide technofunctional leadership for onshore and offshore teams across marketing automation, CDPs, campaign activation, and advanced analytics.
• Translate complex MarTech requirements into scalable, integrated solutions that align with client business goals.
• Design and implement solutions leveraging CDPs for unified profile and data management as well as GenAI and agentic tools for campaign generation, audience segmentation, and content personalization.
• Oversee marketing technology administration: campaign migrations, environment upgrades, and access management.
• Partner with client IT/tech teams to deliver integrations across CRM, CDP, source systems, data environments, and cloud platforms.
• Lead and coach global delivery teams during escalations, issue resolution, and peer reviews.
• Drive continuous improvements in marketing automation, single view of the customer enterprise adoption, and AI/GenAI enablement.
• Support new business efforts, leading the application of GenAIandagentic based technical solutions to support marketing transformation with client executives.

Qualifications

• 10+ years of experience in marketing technology and operations, including handson expertise in one or more marketing automation tools (Adobe Campaign, Salesforce Marketing Cloud, Oracle CRM, Eloqua, Marketo).
• Experience designing and delivering Customer Data Platform solutions (Adobe RTCDP, Salesforce Data Cloud, or similar).
• Exposure to GenAI applications in marketing (content generation, predictive segmentation, offer decisioning engines, agentic architecture).
• Strong technofunctional background: solution architecture, data modeling, integrations, and cloudbased solutions.
• Experience leading large global teams and marketing transformation initiatives.

Bonus Skills

• Strong communication and clientfacing skills, including Clevel interactions.
• Certifications in B2C/B2B marketing platforms for Salesforce, Adobe, cloud providers (e.g., Google, Microsoft, AWS, Databricks) or other CDP platforms.
• Crossindustry experience (e.g., High Tech, Healthcare and Life Sciences, Comms and Media, CPG and Retail, Financial Services).
• Experience with DMPs/DSPs, data visualization (e.g., Tableau, PowerBI), and web analytics (Google, Adobe).
• MBA or equivalent advanced degree.
• Advanced skills in SQL, HTML for email, JavaScript.

Compensation and Benefits

Compensation varies by location and role level. Benefits include health, dental, vision, retirement contributions, paid time off, and development opportunities. For details, visit

Salary by Location

• California $132,500 to $302,400
• Cleveland $122,700 to $241,900
• Colorado $132,500 to $261,300
• District of Columbia $141,100 to $278,200
• Illinois $122,700 to $261,300
• Maryland $132,500 to $261,300
• Massachusetts $132,500 to $278,200
• Minnesota $132,500 to $261,300
• New York/New Jersey $122,700 to $302,400
• Washington $141,100 to $278,200

Equal Employment Opportunity Statement

Accenture is committed to providing equal employment opportunities for all candidates and employees. We support reasonable accommodation for employees and job applicants with disabilities and observe all applicable antidiscrimination laws. Accenture is an EEO and affirmative action employer of veterans/individuals with disabilities.

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