Marketing Programs Manager Job at U.S. CAD Holdings, LLC, Irvine, CA

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  • U.S. CAD Holdings, LLC
  • Irvine, CA

Job Description

Job Description

Job Description

Description:

About USCAD

U.S. CAD, An ARKANCE Company, is a leading provider of AECO technology solutions. In June 2023, ARKANCE acquired U.S. CAD. ARKANCE was established in 2018 to become the leading digitalization partner for the AECO and manufacturing industries. Through its Partner to Build Smarter strategy, ARKANCE is a major global technology and services provider with over 40,000 customers worldwide and an Autodesk and Bluebeam Platinum Partner. ARKANCE delivers its purpose-built in-house solutions that integrate with Autodesk products under the Be.Smart Portfolio to improve project outcomes. To learn more, view our corporate brochure or visit U.S. CAD.com or ARKANCE.net..

Job Description: Marketing Programs Manager

The Marketing Programs Manager is a dynamic and diverse position that plays a crucial role in U.S. CAD, An ARKANCE Company. The position involves developing and executing an array of marketing campaigns and activities for architecture, engineering, and construction (AEC) industry target audiences. We are seeking a candidate with a strong background in marketing, particularly in the areas of digital marketing, content creation, and using marketing technology. In addition, the ideal candidate will possess a proactive mindset, excel in collaboration, and communications, and demonstrate exceptional drive and creativity to achieve desired outcomes. We are looking for an individual who aligns with and embodies our core values: honesty and integrity, commitment to excellent service, accountability, trust, mutual respect, and inclusivity.

This role is a hybrid position located at our company's headquarters in Irvine, CA.

Specific responsibilities include:

Sales and Marketing, Business Unit/Line, and Corporate Support:

· Collaborate and support Sales and Business Unit/Line leadership with marketing support to achieve goals and commitments.

· Communicate marketing efforts and plans through meetings and other communication channels.

· Help plan and attend tradeshows and other events.

· Create marketing materials, messaging, and campaigns.

· Support other members of the marketing department taking on various projects.

Marketing Plans:

· Assist in developing strategic market plans and activities supporting Business Units/Lines, and company goals and objectives.

· Achieve, measure, and report ROI.

Industry and Thought Leadership Content and Campaign Development:

· Demonstrate an intimate understanding of the AECO industry to identify demands for products and services.

· Develop sales and marketing collateral, including webinars, whitepapers, articles, blogs, presentations, datasheets, web content, and other related materials.

· Create email and social media campaigns.

· Develop messaging based on personas and disciplines.

· Work with 3rd party vendors on content and campaigns.

· Cultivate relationships with customers recommended by Customer Success or sales representatives.

· Look for opportunities to position the company as a thought leader through editorial and speaker engagements.

· Work cross-functionally with internal departments, including Business Unites, Business Lines, Sales, Customer Success, and external partners, such as manufacturing partners, creative agencies, and marketing vendors.

· Other duties as needed.

Physical Requirements:

• Requires prolonged period of sitting, with occasional standing

• Continuous use of computers and other office equipment

• Occasionally required to lift, carry, push or pulling and/or move up to 10-25 lbs.

• The ability to travel maybe required for key events

Qualifications:

· Bachelor’s degree.

· 5+ years of professional work experience in marketing.

· Experience working in design software such as Adobe Creative Suite and Canva.

· Experience working with CRM and marketing automation platforms, HubSpot and NetSuite specifically, is a plus.

· Proficiency in MS Office suite.

· Experience in working in the architecture, engineering, and construction (AEC) industry is a plus.

· Experience in working in the software industry is a plus.

· Excellent written, oral, interpersonal communication, and presentation skills with the ability to be persuasive.

· Ability to work and collaborate cross-functionally and with external vendors.

· Candidates must be analytical, curious, creative, results-and-detailed oriented.

· Self-starter who can solve problems with minimal supervision.

· Thrives in a fast-paced, highly productive, and collaborative environment.

· Strong organizational skills.

· Ability to learn quickly with a result-driven mentality.

· Aptitude for technology and the ability to connect and translate concepts.

· Flexibility to travel 10%.

Company Culture & Core Values

Culture

· Open and consistent communication at all levels

· Fun atmosphere: Happy employees are productive employees

· Lead by example

· Respect for people and process

· One team: Whether we succeed, or we fail, we do so together

· Creativity and “outside the box” thinking is highly encouraged

Core Values

· Honesty & Integrity: Words and actions in complete alignment

· Commitment to Excellent Service: Providing quality work and follow-through

· Accountability: Responsible to our coworkers, our customers and ourselves

· Trust and Mutual Respect: The foundation for win-win relationships

Pay range for this position: $80-100k

Requirements:

Job Tags

Work experience placement, Worldwide,

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