Job Description

ALEXIS is seeking an experienced, highly organized, and detail-oriented Social Media & Content Manager to lead and execute our digital content strategy. This role requires exceptional project management skills, the ability to thrive under pressure, and a deep understanding of the fashion industry. You will be responsible for shaping the brand’s digital presence, overseeing multi-channel content strategies, and managing high-stakes projects with tight deadlines. This position plays a critical role in ensuring alignment between creative content, brand identity, and business objectives. Miami | Full-time Reports to: Director of Marketing & Ecommerce and the Founders Key Responsibilities Lead the ideation, development, and execution of all digital content strategies across social media platforms. Oversee content calendars and posting schedules, ensuring seamless execution and alignment with brand initiatives. Manage behind-the-scenes content capture from photoshoots, office settings, and events to drive engagement. Develop and execute high-impact brand activations, influencer collaborations, and digital campaigns. Stay ahead of emerging social media trends, identifying opportunities to enhance the brand’s digital footprint. E-Commerce Photoshoots & Campaigns Fully own and execute all logistics and planning for e-commerce and campaign photoshoots from concept to completion. Develop creative concepts, present them to founders, and ensure flawless execution. Scout and book talent, venues, flights, lodging, and handle contracts. Organize and style the collection in-house with creative directors to ensure brand integrity on set. Oversee budget management: negotiate rates, track expenses, log invoices, and submit payments in a highly organized manner. Coordinate styling accessories and props, ensuring timely delivery for all shoots. Website & Editorial Content Write and curate editorial-quality blog content that strengthens the brand’s storytelling and positioning. Assist in developing style edits and product descriptions for e-commerce, ensuring high conversion rates. Public Relations & Brand Development Manage PR initiatives, including press outreach, influencer gifting, and sample coordination. Leverage PR and social content to amplify press coverage and enhance brand exposure. Ensure all content maintains a consistent brand voice, luxury positioning, and high aesthetic standards. Performance Tracking & Reporting Analyze and optimize social media performance, using insights to refine strategy and maximize audience growth. Conduct deep audience research to understand engagement patterns, demographics, and content effectiveness. Work closely with the e-commerce team to align digital marketing efforts with revenue-driving initiatives. Qualifications & Skills 4+ years of experience in social media and content management within the fashion or luxury industry. Strong organizational skills with the ability to manage multiple projects under extreme deadlines. Expertise in social media platforms, content trends, and performance analytics . Proven experience in budget management, vendor negotiations, and logistics coordination. Exceptional written and verbal communication skills with a keen eye for visual storytelling and brand aesthetics. Ability to lead high-pressure projects , problem-solve efficiently, and work cross-functionally with multiple teams. This role is ideal for someone who is: Highly organized, detail-driven, and capable of managing multiple projects under tight deadlines. Skilled in content creation, luxury brand positioning, and digital marketing strategy. A self-starter who thrives in a fast-paced, high-stakes fashion environment. If you’re ready to take on a leadership role in digital content, campaign execution, and social strategy for a luxury brand, we’d love to hear from you. Seniority level Associate Employment type Full-time Job function Art/Creative, Management, and Public Relations Industries Retail Apparel and Fashion #J-18808-Ljbffr ALEXIS

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